Yelp also has over 178 million visitors on a monthly basis. 91% of people read reviews before choosing where to take their business. While concerns about unfair reviews are understandable, avoiding Yelp entirely is tough.
So is it still worth it to list your business on Yelp? The stats behind Yelp reviews are telling. Anyone can leave a Yelp review, and one disgruntled customer in a bad mood can ruin a business’s reputation. Yelp reviews give buyers a sense of security and can help businesses get their name out there, but reviews aren’t foolproof.
If you’ve gone to a new restaurant, picked a hotel, or hired a plumber lately, the odds are good you stopped by Yelp before making a final decision.
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